NEW YORK, NY / ACCESS Newswire / April 28, 2025 / In a move that feels both bold and beautifully inevitable, WeShort - the global streaming platform hailed as the "Netflix of Short Films" - has officially named Franklin Eugene as its United States Ambassador. This collaboration between cinematic innovation and sartorial sophistication is more than just a brand partnership; it's a cultural alignment, a celebration of creativity, and a statement about where storytelling is headed in the digital age.
For those not yet familiar, WeShort is transforming the way audiences engage with short-form content. Founded by Italian entrepreneur Alex Loprieno, the platform is an answer to the modern viewer's appetite for quick yet meaningful stories. With a sleek interface, global library, and commitment to elevating underrepresented voices in film, WeShort is creating a space where new filmmakers can shine, and where storytelling is both bite-sized and powerful.
Enter Franklin Eugene - a multi-hyphenate force in the entertainment and fashion industries. A film producer, humanitarian, and fashion designer, Eugene's work spans continents and causes. His name is synonymous with elegance, purpose, and global vision. He's produced short and feature films in multiple languages and genres, with a mission to bridge cultures and drive social change through art.
Eugene's appointment as U.S. Ambassador for WeShort is more than ceremonial. It's a strategic alignment that reflects the evolving nature of both the film and fashion industries. In a recent feature with Haute Living, Eugene was described as "a man of many talents," and indeed, his career speaks to an uncanny ability to shape-shift across creative disciplines while staying rooted in a clear ethos: empowerment through storytelling.
As a producer, Eugene has long been a supporter of short films, viewing them not as stepping stones but as stand-alone artistic triumphs. His involvement with WeShort signals a commitment to raising the profile of short-form cinema, particularly in the U.S., where the format has historically been under-appreciated. "Short films are powerful - they're the haiku of cinema," Eugene once remarked. "They require precision, clarity, and vision. That's a challenge worth celebrating."
Loprieno agrees. In interviews, he's expressed a mission to make WeShort the go-to platform for the next generation of storytellers. "We believe that the future of streaming is about quality over quantity. And there is incredible creative value in the short film format," he told Living Life Fearless. With Eugene by his side, that mission gains both gravitas and glamour.
The synergy between the two brands is striking. Both are internationally focused, socially conscious, and grounded in a belief that great stories can change the world. Eugene's humanitarian work - most notably his initiatives supporting women's rights at the Venice Film Festival - aligns seamlessly with WeShort's platform for diverse voices.
The partnership will elevate and democratize short film and related film production and distribution in the United State. This collaboration is expected to launch new programming, curated content selections, and possibly even original productions that combine Eugene's global network with WeShort's innovative platform. It's a fresh chapter for both - and a promising sign for the creative economy at large.
As fashion and film continue to intersect, this partnership feels especially timely. It's proof that modern media is boundaryless, that creators can - and should - work across disciplines to amplify impact.
In a world of endless content, WeShort and Franklin Eugene remind us that sometimes, the shortest stories leave the most lasting impression.
About WeShort - WeShort is a global streaming, distribution, and production company dedicated to premium short-form content. With a curated catalog of over 3,500 titles, WeShort offers an innovative third option in the entertainment landscape - alongside traditional films and TV series - by delivering fiction short films across all genres, documentaries, short series, fashion films, and music videos.
Available worldwide via web and on iOS and Android mobile apps, WeShort was founded in late 2020 and quickly gained international traction, reaching over 1 million global viewers by December 2024.
The platform highlights award-winning works from both emerging talents and renowned filmmakers, including hidden gems and acclaimed titles featured at the Oscars, Sundance, Venice, Cannes, and other top-tier festivals. Viewers can access WeShort also through its dedicated channels on Amazon Prime Video, WatchArgo, Trenitalia's Frec-ciaPlay, MYmovies One, Serially, and Chili and its FAST Channels on Xiaomi TV+ and TCL Channels. WeShort is a global streaming, distribution, and production company dedicated to premium short-form content. With a curated catalog of over 3,500 titles, WeShort offers an innovative third option in the entertainment landscape - alongside traditional films and TV series - by delivering fiction short films across all genres, documentaries, short series, fashion films, and music videos.
Available worldwide via web and on iOS and Android mobile apps, WeShort was founded in late 2020 and quickly gained international traction, reaching over 1 million global viewers by December 2024. The platform highlights award-winning works from both emerging talents and renowned filmmakers, including hidden gems and acclaimed titles featured at the Oscars, Sundance, Venice, Cannes, and other top-tier festivals. Viewers can access WeShort also through its dedicated channels on Amazon Prime Video, WatchArgo, Trenitalia's FrecciaPlay, MYmovies One, Serially, and Chili and its FAST Channels on Xiaomi TV+ and TCL Channels.
About WeShort Founder & CEO, Italian entrepreneur, Alex Loprieno - Educated in foreign languages at the University of Bari, with further studies at SDA Bocconi and Y Combinator Startup School. He is fully committed to making short films a mainstream choice for global viewers.
Media Contact
Company: WeShort S.r.l.
Person: Alex Loprieno/Franklin Eugene
Email: info@franklineugene.com
Website: www.weshort.com
SOURCE: WeShort
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